Blockbuster to test DVD rental kiosks
Associated Press
DALLAS — Blockbuster Inc. and NCR Corp. will be putting out 50 automated kiosks that provide DVD rentals as a pilot program that could result in 10,000 kiosks within 18 months.
Blockbuster, the video rental chain, and NCR, the maker of ATMs, have previously announced plans to deploy kiosks. In their release yesterday, they did not say where the first kiosks would be located.
Several smaller companies, including McDonald's Corp. subsidiary Redbox Automated Retail LLC, have deployed thousands of automated DVD rental kiosks in grocery stores, drugstores and McDonald's restaurants.
The Blockbuster-branded kiosks will initially only provide rentals, but could later also sell DVDs and video games, or accept downloads of new content. Blockbuster showed off a downloading kiosk in May that could transfer movies to a portable media-playing device from Archos. The first two of those kiosks are set to be installed in Dallas this summer.
"This initial rollout provides consumers increasingly convenient access to their favorite movies and is one more step in the fulfillment of our mission to transform Blockbuster into a multi-channel provider of media entertainment," said Blockbuster Chief Executive Jim Keyes.