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The Honolulu Advertiser
Posted on: Thursday, December 8, 2005

Add food expenses to holiday spending budgets

By FRANK BILOVSKY
Rochester (N.Y.) Democrat and Chronicle

Denice McMahon of Rochester, N.Y., with her son, B.J., found Thanksgiving turkeys for a good price at a supermarket in Irondequoit, N.Y., last month. This year McMahon is decreasing her budget for gifts as she factors in the cost of holiday meals.

MAX SCHULTE | Gannett News Service

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Denice McMahon says she's cutting back on her holiday gift spending this year, "probably by half."

The Rochester, N.Y., resident said it as she loaded two frozen turkeys into her shopping cart at the Wegmans Food Markets in Irondequoit, N.Y. "One for me and one for my mother," she said.

Hers weighed more than 20 pounds — a perfect size. McMahon had a dozen or more family and friends to her house for Thanksgiving dinner.

Like many holiday shoppers, McMahon was watching her gift dollars a little more carefully than the cost of the holiday feast. "You set a (spending) limit and try not to go over it," she said.

McMahon already has reduced her turkey costs. By spending $25 at Wegmans, the big bird cost her 29 cents a pound.

Meals often are not factored into a family's holiday spending budget. And that can cause problems when the bills come due in January, especially if you use a credit card, said Chad Rieflin, education chairman at Rochester's Credit Education Bureau.

"I've read articles that give estimations of $1,500 that people will spend for the holidays," Rieflin said. "Typically it goes on the credit cards and interest is added on and they are paying it for months if not the next year after that."

Even people who try to stick to a gift budget can run into trouble, he said.

"It's kind of like a double whammy," he said. "People ... don't take into consideration all the other holiday expenses. People might even go overboard with decorations and things like that. I've known people who every year have 50 new strings of lights. Before they know it, they are in over their heads."

Even a turkey can be pricey. Wegmans recently advertised a fresh premium holiday bird with 50 percent more white meat than a regular turkey at $1.59 a pound. That's well above the deep-discounted frozen birds at other supermarkets.

Here are tips for keeping holiday meal expenses in check:

  • The magic phrase in food shopping is "per pound," Rieflin said.

    "Any time people are buying food, I tell them to shop by the unit price," he said. "That's one of the best pieces of advice I can give for getting the most for your food dollar."

  • Be creative. Guests at a holiday dinner often ask what they can bring. Let them. That $6 pumpkin pie or the $9 bottle of wine may not seem like much, but it can add up.

    "I think it's probably difficult for those people who take pride in being the person who presents the meal to delegate those types of tasks," Rieflin said. "But dinner is going to be dinner no matter how it comes together. And that's where the enjoyment is."

  • Read the food ads before you go shopping.

    "That information is just going to help you to do your market research and know where to go," Rieflin said. "Save yourself some travel time and hassle in the process."

    Other money-saving tips from the Consumer Federation of America and the Credit Union National Association:

  • Budget. Before you start shopping, decide how much you can afford to spend and stay within that budget.

  • Make a list. Staying in budget will be easier if you make a price list of gifts and other holiday items you plan to buy. It's easy to overlook extra expenses for holiday foods, party clothes, holiday decor and postage.

  • Comparison shop. You can easily save more than 10 percent on most items, sometimes considerably more, by comparing prices at different stores for food and holiday decorations.

  • Use credit wisely (or not at all). If you must make holiday purchases using credit, pay off this debt as soon as possible.

  • Plan ahead. While you shop this year, take note for next year's budget and start saving immediately after paying off this year's bills.