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The Honolulu Advertiser
Posted on: Thursday, February 4, 2010

NFL unveils new Super Bowl logo


Associated Press

Hawaii news photo - The Honolulu Advertiser

Next year's Super Bowl logo is displayed by Hall of Fame quarterback Roger Staubach.

DAVID J. PHILLIP | Associated Press

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FORT LAUDERDALE, Fla. — The Vince Lombardi trophy will be a permanent fixture on Super Bowl logos from now on. The trophy itself will get a new regional look, depending on where the game is played.

The changes were announced Thursday when the NFL unveiled the new logo in conjunction with the North Texas Super Bowl host committee.
At next year’s Super Bowl in Dallas, the silver winner’s trophy will also display a silver model of Cowboys Stadium. The NFL says it created a national logo — without the stadium — and a regional one with it.
Though the trophy will remain on future logos, the stadiums will change with each host.