The reasons DJ and party promoter Greg Dehnert, aka DJ G-Spot, is throwing the club-hopping Pink Party are many: To raise awareness of breast cancer, "because it's never been done before," because pink IS the new hot color and, oh yeah, to launch the new liqueur Aliz� Rose (yes, it's pink).

"I always wanted to do a pub crawl, a movement party downtown with all the kewl locations and facades and styles," said G-Spot by e-mail.

The mobile soiree schedule: Indigo (with G-Spot, left, SovernT, Quiksilva, J45), Bar 35 (rock 'n' roll soundtrack), thirtyninehotel (Soul Clap night) and NextDoor (house music all night with DJ Jason and Crytic). If you're pretty in pink, you could win a prize.

Pink Party: Kicks off at 8 p.m. Friday at Indigo; pay cover at one venue and get a pink wristband for entrance to all four clubs; 591-3500.

Reach Lesa Griffith at lgriffith@honoluluadvertiser.com.